Are you still you?
The German pThe German philosopher Leibniz once said that there are no two identical leaves in the…
Shaping Identity in the Digital Realm: Crafting Your Online Persona
In today’s time, the way we shape our identities has changed drastically. With the growth of social…
Does MBTI really show people’s personality?
“The entire world is a stage and all the men and women merely players. They have their…
Medium Theory: Shaping How We See the World
Introduction In our digital age, how we receive information is pivotal, echoing the essence of Medium Theory…
The Representation of the True Self Online
What do you feel represents a truer version of your identity – the person you present physically,…
Medium theory
What is medium theory? Media theory is a set of differences in meaning that are used to…
The young people’s identity practices in contexts is making efficiency
I believe such selection of identity is actually helping people with high efficiency, and people could choose which app to use when they want to see particular content
Analysing-Construction of Identity in a digital world
With the development of the information age and digital media, individuals are being given more space to…
What’s this Ape for?
Since Bryant’s death, Curry has used a photo of himself and Bryant as his Twitter profile picture….
Medium theory
What is medium theory? Medium theory is a communication technique used to transmit information from a source…
Understanding Two-Step Flow Theory: Influence in the Information Age
In our ever-evolving world of communication and media, certain theories and concepts stand the test of time….
How Social Media Has Evolved Identity!
The topic of this blog post is ‘identity’ and how it is formed/constructed in the ‘digital world’,…
Culture industry
What is culture industry？ The word” culture industry“was mentioned in the book called “Dialectic of Enlightenment” by theodor…
Cultural Industry within the Music Industry.
In this blog post, I’ll be discussing the Cultural Industry Theory with relevance to the modern day. …
The Books You Read, The Titles You Hear.
For most of my life, I was an avid consumer and enjoyer of books. It started with…
From Screen to Scene: How Two-Step Flow Shapes Movie Choices
‘Two Step Flow theory’ means that big ideas flow from mass media to opinion leaders, and from…
Are you an opinion leader?
The two- step flow theory was come up with by Pual Felix, Lazarsfeld during the American president’s…
Formula 1: a sport or a money grab?
The minute I started watching Formula 1, I was in awe of the cars, drivers, events, famous…
Increasingly difficult opinion leaders
Image from Bing
Concept and classification of cultural industries
The concept of “cultural industry” originated from the controversy and criticism of “mass culture” by Theodor Adono…
Who Reserve The Last Word?-Two Step Flow Theory
The two-step Flow theory was first published by sociologist Paul Lazarsfeld et al in 1944 in The…
Electronic games are of great significance to the development of cultural industries
On November 10, 2022 the European Parliament adopted a resolution on esports and video games.The resolution calls on…
The media is making me regret joining the KPOP fandom (I’m lying but not really)
By Sarah Munsi Featured image. The ‘Two Step Flow Theory‘ puts forward this motive that the media…
Culture industry
The Cultural Industry of Celebrities: Taylor Swift The cultural industry revolving around celebrities has become an integral…
