“Is liking really important?”

Goffman argued that we display a series of masks to others in acting roles, controlling and staging how we appear, always concerned with how we come across as. We are constantly trying to set ourselves in the best light that is favorable to us. According to Goffman, we play a number of different parts, which are determined by the situation we take ourselves to be in. We adapt to who we are, depending on whom we are interacting with.

Goffman did not witness the emergence of the social media era, but he is pretty much talking about it. His theories certainly help to understand the way people use online social networks and social media in this era.

fashion bloggers by uploading well-edited lifestyle blog photos try to give the best possible impression. It is interesting to note that whatever happens in their personal lives, backstage, may not reflect in those photos at all.
they even will find someone who primarily to make sure that they live up to their ‘masks’.They attract attention and likes through the “masks” they construct on the Internet.

This leads to: Users have increasingly started to indulge in a culture of looking ‘attractive’ to get more “likes”. Getting likes symbolizes popularity and desirability.

It goes with saying that this inevitably puts a person at a high risk of losing themselves in the process of self- representation. This new emerging digital media does seem to embody identities, reducing the status of self to only words and actions.

This can lead to people becoming obsessed with the image of perfection portrayed by others on the internet and can lead to people losing themselves on the internet and becoming imprisoned by other people’s “likes”.

The last image is from Nosedive (Black Mirror)

2 thoughts on ““Is liking really important?”

Leave a Reply